BJ’s Wholesale is taking a strategic step forward in growing its omnichannel presence as the retailer has announced its partnership with DoorDash. Together, the pair will offer on-demand grocery delivery across 226 locations in 17 states on DoorDash’s platform, making BJ’s the first-ever wholesale club available through the retail ally’s marketplace.
“BJ’s is proud to bring the convenience and value our members know and love to even more shoppers through the DoorDash marketplace,” said Monica Schwartz, Executive Vice President and Chief Digital Officer, BJ’s Wholesale Club. “We are excited to expand easy shopping solutions for our members, while also bringing BJ’s wide assortment and exclusive products to new potential members.”
As BJ’s joins the marketplace, DoorDash consumers in the Eastern United States will be able to purchase high-quality products including produce, deli meat, dairy, and more, as noted in a press release. In addition to BJ’s now being available for orders on DoorDash’s grocery marketplace, the partnership will also enable same-day delivery from BJs.com powered by DoorDash Drive, DoorDash’s white-label fulfillment platform that powers direct delivery for any business.
“We see the trend toward convenience only going in one direction, with grocery delivery being no exception,” said Shanna Prevé, Vice President, Business Development at DoorDash. “We are thrilled to welcome BJ’s to the DoorDash platform as our first wholesale club on the marketplace, continuing our mission to provide consumers with the convenience and savings they crave, while empowering merchants to reach customers wherever they are.”
The announcement of this alliance is only the beginning of the newfound partnership, especially as grocery delivery continues to see high demand as a result of the pandemic.
All 226 BJ’s locations will be available on DashPass, DoorDash’s membership program that offers members unlimited $0 delivery fees on eligible DashPass orders.
Keep clicking on Deli Market News to see what’s next for both of these companies as they expand their reach across the retail sector.