Califia Farms® has gained more strength in the foodservice space with its latest deal, announcing a recent acquisition of Uproot, a plantmilk dispenser system for foodservice. The strategic deal will bring the brand’s portfolio of plantmilks to hundreds of colleges, universities, and other dining locations nationwide.
"The founders of Uproot have developed a turnkey solution for dispensing plant-based milk and have achieved impressive distribution in just five years,” said Dave Ritterbush, Chief Executive Officer of Califia Farms. “We look forward to building on this foundation, connecting with consumers in new ways, and providing our plantmilks to more people.”
Uproot is established in over 150 of the leading college and university campuses across the United States and other dining locations, according to a press release, providing a convenient and sustainable solution for delivering healthy and delicious plant-based milks to health-conscious consumers. Through this transaction, Califia will expand the brand’s Away From Home portfolio of products and services.
Uproot was founded by Kevin Eve and Jacob Conway, who aimed to provide consumers with healthy, plant-based beverages through an innovative solution that drives sustainability through packaging reduction.
"Jacob and I founded Uproot to bring great plant-based milks to college dining and other food services. We are excited to continue this mission with Califia Farms because they share our commitment to nutrition and sustainability,” said Eve. “Together with Califia Farms, we will be able to offer more delightful, dispensed plant-based products and better serve our customers!"
The Uproot team, including the two founders, will be joining the Califia team following the deal.
As the plant-based provider continues to grow its reach, Deli Market News will share the latest updates.
