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Coombs Family Farms Unlocks Maple Flavor Pairings

Coombs Family Farms Unlocks Maple Flavor Pairings


BRATTLEBORO, VT
Sunday, June 21st, 2020

In this industry, innovations come and go—but some are certainly forever. After first spotting Coombs Family Farms’ maple products at Summer Fancy Food Show last year, I knew that the company’s Maple Stream would be a game changer as convenience continues to trend as a top purchase-driver among consumers.

When I sat down with Arnold Coombs, seventh generation “Sugarmaker,” he highlighted that the Maple Stream has more to offer consumers than just ease of use, namely in flavor pairings that have yet to be unlocked on charcuterie boards.

Arnold Coomb, Director of Sales and Marketing, Coombs Family Farms“Maple lends an earthy sweetness to savory dishes and tastes great with sharp cheddar, smoky cured meats, and roasted spiced almonds, pecans, or walnuts. For years, naturally sweet treats, such as dried and fresh fruit, have accompanied charcuterie and cheese boards to cut the salt and richness. But why not try maple, too? A drizzle of maple goes a long way with brie or manchego and is a natural pairing with prosciutto and ricotta,” Arnold listed for me. “Maple is also a delicious addition to salty ham, bacon, sausage, turkey, and other deli meats. My personal favorite maple pairing is actually a maple cocktail. The Maple Stream makes mixology mess-free and a darn good maple mojito.”

Mess-free is actually one of the biggest differentiators between Coombs Family Farms’ Maple Stream and other syrup products on the market.

In addition to being a champion of convenience, Coombs Family Farm is also a champion of small family farms, sourcing its maple from more than 3,000 farmers

Maple needn’t be messy and sticky, especially when you’re looking to serve finger foods and simple hosting ideas like charcuterie boards. Our Maple Stream product is pure, organic maple in a convenient ‘sprayable’ format—naturally shelf-stable, portion-controlled, and no mess,” Arnold continued. “Maple is really not just for breakfast and baking anymore. It’s an adaptable flavor for savory dishes like glazed salmon, roasted root vegetables, and salad dressing. It’s also a great grilling or barbecue accessory—a quick stream for smoky ribs, sweet barbecue sauce, or rich baked beans. Maple makes the cookout."

Although my mind was blown by all of these pairing possibilities, Arnold revealed that the market is hot right now for maple goods. In fact, maple production tripled last year and sales of Coombs Family Farms’ pure and organic maple are up 35 percent, with ingredient sales not far behind.

Maple lends an earthy sweetness to savory dishes and tastes great with sharp cheddar, smoky cured meats, and roasted spiced almonds, pecans, or walnuts, making Coombs Family Farms' Maple Stream a great addition to charcuterie and cheese boards

“Surely maple has the ability to eclipse pumpkin spice as the flavor of fall,” Arnold predicted. “And, the Maple Stream is as convenient to merchandise as it is to use. It’s lightweight, nimble, and perfect for merchandising in front of freezers, barbecue goods, and other specialty items.

In addition to being a champion of convenience, Coombs Family Farm is also a champion of small family farms, sourcing its maple from more than 3,000 farmers who share its commitment to high quality, sustainability, and consistency.

For more deep dives into the burgeoning trends across our industry, keep following Deli Market News.

Coombs Family Farms
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