That first sip of coffee in the morning is an experience held near and dear by many consumers, including myself. Danone North America is one brand that has tapped into the massive potential of the coffee creamer space, and now the company has announced a $65 million investment to create a new bottle production line in Jacksonville, Florida, over the next two years.
"We are delighted to announce this investment in our North American business, which will allow us to capitalize on consumer demand in key beverage categories including coffee creamers, plant-based creamers, and ready-to-drink coffee, while also supporting our long-term growth agenda," said Shane Grant, Danone’s Group Deputy Chief Executive Officer, CEO Americas. "This investment will help us keep our products on our customers' shelves and give more American consumers the Danone products they love."
According to a press release, this strategic investment will support Danone North America's long-term growth strategy and will deliver key benefits across the United States business, including advancing operational excellence, enabling flexibility in bottle design, accelerating the company's sustainability goals, and driving cost efficiencies.
In addition to expanding and advancing its workforce, the multi-million-dollar investment will also be used to increase production of several of Danone's coffee and creamer brands in the U.S., including International Delight, Silk, and SToK. It also serves to support the company's sustainability targets by reducing overall water consumption, decreasing carbon emissions, and accelerating the supplier’s goal of packaging circularity.
"We are thrilled to be investing in the people and economy of Jacksonville, creating 40 new jobs in addition to supporting our approximately 110 existing employees, all with competitive wages and benefits,” Mike Sloboda, Danone North America's Chief Operations Officer, commented. “This investment will allow us to better serve our customers and operate our business in an even more efficient and sustainable way."
Click here to learn more about this long-term investment.
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