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The Fresh Market Creates One-Stop Shop Mother's Day Headquarters; Dan Portnoy Details

The Fresh Market Creates One-Stop Shop Mother's Day Headquarters; Dan Portnoy Details


GREENSBORO, NC
Tuesday, May 3rd, 2022

May 8 is Mother’s Day this year, and consumers will be rushing to stores these next few days to pick up some last-minute finishing touches to help create the perfect celebration for the female figures in their lives. Our mothers deserve the best, and The Fresh Market is keeping that mindset at the forefront of its promotional strategies. This Mother’s Day, the company is becoming shoppers’ one-stop destination for all their holiday needs.

Dan Portnoy, Chief Merchandising Officer, The Fresh Market“Mother’s Day should be all about making sure mom feels loved, and we want to help families make the most of the day,” said Dan Portnoy, Chief Merchandising Officer at The Fresh Market. “We’re taking the stress out of the holiday by offering prepared and ready-to-cook meal options, along with a myriad of ideas to help give mom the perfect gift!”

Whether it’s for moms, grandmothers, sisters, Mom Squad, or consumers themselves, The Fresh Market is ensuring the day is full of convenience and celebration with delicious treats and special gifts. Some ways are:

  • Food: Ready-to-cook Brunch for Four and Dinner for Two. Both meals include standout mains, sides, and a special bouquet
  • A garden of gifts: Brighten mom’s day with fresh, vibrant flowers. The Fresh Market’s floral department abounds with a curated selection of fresh and in-season blooms, bulbs, and bouquets
  • Special treats: Consumers can spoil mom with treats she loves by creating a customizable goodie bag with fun options to choose from including chocolate, wine, candles, and cocktail napkins

This Mother’s Day, The Fresh Market is becoming shoppers’ one-stop destination for all their holiday needs (Photo credit: The Fresh Market)

As noted in the release, guests can place their Mother’s Day curbside order through the online store or on The Fresh Market mobile app that is available on the App Store or on Google Play, further delivering convenience to consumers looking to fill their baskets ahead of the holiday.

How will retailers continue to prepare in the lead-up to this special holiday? Keep reading Deli Market News to find out.

The Fresh Market
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