KeHE Distributors®, a distributor of natural and organic, specialty, and fresh products in North America, has identified five macro trends in the food and beverage industry for 2025. These macro trends are set to influence consumer shopping preferences and inform retailers’ product selections in the coming year.
“The unifying theme across the five projected trends for 2025 is a proactive consumer approach to health, resulting in a preference for food products that are equally healthy, nutrient-rich, and convenient,” said Heather Drenzyk, Director of Customer Insights and Growth Solutions at KeHE. “Retailers and suppliers will continue to drive innovation as they incorporate these emerging trends onto their shelves and into their products. KeHE looks forward to supporting its partners as they navigate getting these products placed in front of excited consumers.”
In a recent press release, KeHE's merchants shared an overview of the top five trends that will drive consumer preferences in 2025:
KeHE has experts who work with retailers and suppliers as they navigate industry changes and upcoming trends, the release explained. To read more about the macro trends predicted for 2025, click here.
Keep reading DMN as we continue to report on the trends shaping our industry.
