We’re only days out from IDDBA, and industry members are champing at the bit to see the latest innovations hitting the sector. For example, MamaMancini’s will be launching its newest brand, Mama’s Creations at the show.
“As we continue our rapid evolution into a first-of-kind national deli solutions company, we are thrilled to announce Mama’s Creations. This gives us the opportunity to launch an incredibly wide array of in-demand products into grocers nationwide, staying true to our vision of fresh, clean, and easy to prepare meals, further enabling us to drive incremental SKUs into our grocer customers,” Adam L. Michaels, Chairman and Chief Executive Officer, explained.
The new platform brands will broaden the company’s product offering and enable entry into the branded prepared foods space for international cuisine, a press release outlined. Some of the new products that will be launched under the brand include General Tso’s Chicken, vegetarian Chana Masala, Beef Fajitas, and Korean-Inspired Meatballs.
“In order to better reflect our transition into a national deli solutions platform company, at our next annual meeting we will pursue a corporate name change to Mama’s Creations, along with a ticker change to MAMA, which we have currently reserved with NASDAQ,” added Michaels. “While the consumer-facing MamaMancini’s brand will remain unchanged, the Mama’s Creations corporate brand name will enable us to honor our original MamaMancini’s Italian food recipes, while reflecting our expansion into a variety of new international and differentiated deli foods products.”
To visit with the company and learn more about this new brand, stop by booth #1300!
As always, Deli Market News will continue to report on the latest in the specialty sectors, so stay tuned.