When shoppers speak, suppliers listen. This has been evidenced by Mondelēz International’s most recent announcement, as the fan-favorite Cakesters are making their return after a 10-year absence, and with a new friend in tow. Made famous by the Oreo Cakester SKU, the lineup will be expanding as of 2022 with new Nutter Butter Cakesters.
Mondelēz made the official announcement via a recent Instagram post, to which fans replied with clear enthusiasm. The Nutter Butter Cakesters were also revealed on Instagram and were met with similar fanfare. These items are a soft-baked take on classic cookies, providing the signature taste of Oreo and Nutter Butter in each bite of cake and creme filling.
The Cakesters lineup now features:
So, are you prepared for an influx of foot traffic in the snacking aisle? With these two SKUs on your shelves, you can expect nothing less.