Winter holidays will be here before we know it! With the seasonal spirit alive and well this time of year, Three Sisters Meats has introduced a new offering: holiday bundle three-packs for 3 oz sliced and 6 oz link packages. Additionally, the brand is bringing its premium products to the Amazon platform.
“We are happy and proud to announce that not only are we offering three-pack bundles and wholesale cases on our website, but we are also now on Amazon and we’re offering single, three-packs, and full case bundles!” Jaime Fernández, Owner and Chief Executive Officer, told me. “Even better, we’re providing free shipping on all Amazon orders through December 31.”
As Jaime explained, the benefit of offering the three-pack bundle is being able to reach a wider audience and providing customers with the convenience of ordering through Amazon. With charcuterie season in full swing, Three Sisters Meats wants to make sure its chorizo reaches as many people as possible.
“Offering different purchasing options, along with strategic advertisement with Amazon, will be key in increasing our overall brand awareness among the charcuterie consuming public. In building a more national/nationally recognized brand, we also want to make our chorizo as accessible as possible,” Jaime continued. “We know we have an excellent product line; what is important is to make us more visible and become a household name.”
On top of its growing online presence, Three Sisters Meats has gained retail placement with Albertsons for 20 of its high-performing markets in Idaho, Wyoming, and Montana. The brand has also been gaining some great media exposure, both in the United States and Spain.
“Getting placed with Albertsons, and onboarding with KeHE, is a massive step forward in creating a more widespread footprint,” Jaime added. “This will increase visibility, awareness, and provide consumers with another purchasing option. As an Idaho-based company, we couldn’t be happier to partner with Albertsons and serve its loyal customers. The opportunity to grow our company in our own backyard is incredible.”
As this Spanish-style, dry-cured chorizo continues to gain steam in the marketplace, consumers will be waiting for their favorite retailers to stock up.
“As the only USDA certified all-natural, clean-label chorizo made in the U.S. with a traditional Northern Spanish recipe, we have created the highest-quality product possible. The recipe features pork, nine ingredients, nothing artificial, no sugar, and is gluten free. Not only is our chorizo incredibly versatile, but also makes an excellent gift for the artisanal meat enthusiast in your life,” Jaime concluded.
Deli Market News will certainly have our eyes on this rising industry player, and you should too!