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TRUFF Releases Newest Product: White Truffle Oil; Nick Guillen Details

TRUFF Releases Newest Product: White Truffle Oil; Nick Guillen Details


LOS ANGELES, CA
Tuesday, September 27th, 2022

Truffle oil is an item consumers immediately seek when eating out—the amount of times I’ve ordered truffle fries at restaurants is staggering. Luckily, TRUFF is available for consumers to recreate that delicious flavor at home. The company recently launched its White Truffle Oil, which uses real white winter truffles.

Nick Guillen, Co-Founder and Co-Chief Executive Officer, TRUFF“We believe that your go-to ingredients should be anything but boring. That’s why every TRUFF product exemplifies the unique and luxurious nature of the truffle,” says Nick Guillen, Co-Founder and Co-Chief Executive Officer, to DMN. “With our new White Truffle Oil, you’ll find that the coveted white truffle shines through in every drop. The end result is a bright, floral finishing oil that enhances any dish without overpowering it.”

TRUFF White Truffle Oil infuses real white winter truffles with olive oil to create an exceptional finishing oil that’s bright, decadent, and unmistakably luxurious. When compared to its counterpart, the Black Truffle Oil, the White Truffle Oil features a lighter, more garlicky flavor that pairs perfectly with seafood, white pizza, mashed potatoes, and more.

TRUFF recently launched its White Truffle Oil, which uses real white winter truffles

A trendy item celebrities and influencers reach for, the White Truffle Oil elevates dishes to a new level. TRUFF’s social media is also a hot commodity, as @sauce has one of the most top-followed Instagram handles among the hot sauce community. The company has also landed on Oprah’s Favorite Things list three years in a row.

Bottled in the same slim, glass bottle iconic in TRUFF’s portfolio, the new item has a white cap to reflect the white truffle used. This item also totes a luxurious price tag of $29.00, a definite splurge for elegance.

Keep an eye out for DMN as we cover the latest products hitting the market.

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