For companies looking to expand abroad, the task can be daunting. Luckily, Wisconsin dairy manufacturers and processors have a friend in the Wisconsin Cheese Makers Association (WCMA). The association announced the launch of its customized dairy export resources.
“Wisconsin cheesemakers are known for the quality and safety of their products, and are well-positioned to grow those sales worldwide. We’re excited to offer new, tailored services to help them kick-start their exporting endeavors,” said WCMA Executive Director John Umhoefer. “We know that as dairy processors connect with customers overseas, they’ll help to ensure the long-term stability of the dairy supply chain here at home.”
For those interested, this program will offer personalized consultative services to support Wisconsin dairy businesses as they identify global customers, create an export plan, navigate the logistics of exporting, and refine their business model.
Later this year, an export workshop will provide an educational grounding for Wisconsin dairy processors interested in exporting their products. WCMA will also create an online library of export resources, including template forms, guidance documents, and a database of contacts.
According to a press release, WCMA’s programming is supported by a $50,000 grant from the Wisconsin Department of Agriculture, Trade and Consumer Protection through the Wisconsin Initiative for Agricultural Exports (WIAE). The release went on to note that the WIAE allocated $5 million to boost the export of dairy, meat, and other agricultural products by 25 percent in the next five years. The initiative was created when Wisconsin Governor Tony Evers signed legislation authored by State Senator Joan Ballweg (R-Markesan) and State Representative Tony Kurtz (R-Wonewoc).
We’re all for any initiatives that support the growth of our domestic cheesemakers! Stick with Deli Market News for the latest in the industry.