Mifroma - Turn an Ordinary Date Night into a Great Date Night... fondue it - Microwaveable cup ready to serve in 2 minutes - How do you fondue
Eiffel Tower - A creamy cow’s milk delight, featuring a chalky white rind and a cream-colored, buttery, soft interior that oozes when at the peak of ripeness and temperature
Gordon Food Service Introduces New Urban Retail Concept

Gordon Food Service Introduces New Urban Retail Concept


GRAND RAPIDS, MI
Tuesday, October 2nd, 2018

This week, Gordon Food Service’s new urban retail concept opened its doors, inviting Grand Rapids-area customers the chance to see the “experience” focused format.

Mark Dempsey, Marketing Manager, Gordon Food Service“We have our traditional foodservice customer, the restaurants, and business operators that we need to service out of this store,” said Mark Dempsey, Marketing Manager. “But we also wanted to be relevant to the community and relevant to those who didn't just shop at our stores a few times a year for a party but needed our store for their weekly grocery shopping.”

This week, Gordon Food Service’s new urban retail concept opened its doors, inviting Grand Rapids-area customers the chance to see the “experience” focused format

The 16,000-square-foot store is a first for the Wyoming-based company that operates 176 stores nationwide. According to local news source MLive, the new format offers a number of unique flourishes—including a craft ice cream bar—and provides staple products, with a focus on fresh offerings like milk, eggs, bread, and fresh produce.

Brandon Ryan, Senior Manager, told the news source that the concept was inspired by Manhattan grocers and their extensive focus on deli and service-bakery departments.

Brandon Ryan, Senior Manager, Gordon's Food Service Store“What we saw in Manhattan was this focus on service, the focus on deli, service-bakery,” Ryan told MLive. “We said, ‘You know what, if it's still happening here and where they're at, then it's definitely something we want to bring to Grand Rapids.’”

In addition to servicing grocery store-goers, the company will attend to its restaurant and other foodservice clientele through the new location.

Could Gordon Food Service’s new format signal a sea change in the company’s retail strategy? Deli Market News will continue to report with updates.

Gordon Food Service
Topics:


Mifroma - Turn an Ordinary Date Night into a Great Date Night... fondue it - Microwaveable cup ready to serve in 2 minutes - How do you fondueEiffel Tower - A creamy cow’s milk delight, featuring a chalky white rind and a cream-colored, buttery, soft interior that oozes when at the peak of ripeness and temperature

Have a new product, press release or story idea?

Let us know

In This Story


For over 115 years, we’ve delivered the excellence, expertise, and quality products our customers need to design successful food operations and experiences.

Caldic Appoints New Director Digital Transformation

The full-service distributor is further optimizing digital processes to enhance its business performance.
View Press Release

Polymer Logistics North America Leadership Announcement

Fred Heptinstall will step down as CEO Polymer Logistics North America, effective December 31 of this year.
View Press Release

Dairy Farmers of Wisconsin Launches Holiday Butter Promotion

The campaign is taking a targeted approach for digital and social media buys and focusing on Wisconsin residents.
View Press Release