Mifroma - Turn an Ordinary Date Night into a Great Date Night... fondue it - Microwaveable cup ready to serve in 2 minutes - How do you fondue
Eiffel Tower - A creamy cow’s milk delight, featuring a chalky white rind and a cream-colored, buttery, soft interior that oozes when at the peak of ripeness and temperature
Kroger Introducing Prep+Pared Prepared Meal Kits

Kroger Introducing Prep+Pared Prepared Meal Kits


OAKLEY, OH
Monday, May 8th, 2017

A new trendy dinner kit program is coming to town. Kroger has announced the pilot of Prep+Pared in four of its Ohio stores—Hyde Park, Oakley, Harpers Point, and Sharonville—the innovative packs come with everything required to make a meal for two.

Home delivery isn't yet on the menu, but the in-store offering looks like a strategic move to throw down against online meal kit delivery services such as Blue Apron, Hello Fresh, and Peach Dish.

According to local news source FOX19 WXIX, Kroger’s Prep+Pared prices start at around $14 and include recipes such as:

  • Japanese-Inspired Beef Bowl
  • Chimichurri Steak
  • Moroccan-Inspired Spring Vegetables
  • Creamy Chicken and Bacon Alfredo
  • Chicken Enchiladas Rojas

According to the source, Kroger confirmed plans to roll the program out to more local stores soon. Additionally, the meals can be ordered online through ClickList and picked up in-store at the Oakley and Sharonville locations.

The Washington Post reported in an article on the decline of the American home-cooked meal, that in 2015, less than 60 percent of suppers served at home were actually cooked at home. In the age of technology, revolutionary new solutions have been popping up to respond to consumer calls for convenience. As such, Blue Apron, which was founded in 2012, has been rapidly expanding in recent years, and is now lining up the pieces for an anxiously awaited IPO.

Will Kroger’s new program be enough to keep classic retailers competitive in this rapidly changing world of home cuisine? Deli Market News will keep you in the loop.

Kroger


Mifroma - Turn an Ordinary Date Night into a Great Date Night... fondue it - Microwaveable cup ready to serve in 2 minutes - How do you fondueEiffel Tower - A creamy cow’s milk delight, featuring a chalky white rind and a cream-colored, buttery, soft interior that oozes when at the peak of ripeness and temperature

Have a new product, press release or story idea?

Let us know

In This Story


The Kroger Co. spans many states with store formats that include grocery and multi-department stores, convenience stores and mall jewelry stores. We operate under nearly two dozen banners, all of...

Chickapea Launches First-of-its Kind Vegan Mac, a Healthy Twist to our Favorite Comfort Food

The Vegan Mac is a first-of-its kind dairy-free option, joining the ranks of Chickapea’s current pasta offerings.
View Press Release

Caldic Appoints New Director Digital Transformation

The full-service distributor is further optimizing digital processes to enhance its business performance.
View Press Release

Polymer Logistics North America Leadership Announcement

Fred Heptinstall will step down as CEO Polymer Logistics North America, effective December 31 of this year.
View Press Release