At the foodservice level, there’s more to innovation than just tapping in on the latest trends. There’s a level of research and creativity that leaves some companies standing out from amongst the rest. Looking to tap in on that line of thinking, US Foods has forged a new partnership with award-winning chef and restaurateur Marcus Samuelsson to develop a new line of products.
"Chef Samuelsson's passion and creativity have already made a significant impact on the restaurant industry and his community," said Andrew Iacobucci, Chief Merchandising Officer, US Foods. "By combining the scale of US Foods with Chef Samuelsson's skills, this partnership is one of the many ways US Foods is redefining the foodservice industry and differentiating ourselves as a partner to independent restaurants."
US Foods is aiming to create six products from the partnership, as part of its 2017 Fall Scoop. According to a press release, these products will strive to unleash menu creativity by bring distinctive and global flavors to domestic kitchens across the U.S. in a market that continues to be challenged by menu inspiration.
"One of the things I'm most excited about is creating items that are both on-trend and delicious," said Chef Samuelsson. "This partnership with US Foods will bring unique ingredients and distinctive flavors to restaurants across the country. I can't wait to see what chefs will do to make these products their own."
These products will offer foodservice operators flavor combinations that were inspired by Samuelsson’s Ethiopian and Swedish heritage, along with his roots in Harlem, NY. New York currently serves as the home to three of his 11 restaurants: Red Rooster Harlem, Ginny’s Supper Club, and Streetbird Rotisserie.
US Foods’ Fall Scoop product lineup will launch next month, on September 18.