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Wakefern Shops for New Suppliers

Wakefern Shops for New Suppliers

Wednesday, April 18th, 2018

Wakefern is shopping for some new products to add to their stores for the summer. The retailer, which operates the banners ShopRite, Price Rite, Fresh Grocer and Dearborn Market, has announced it will host a one-day meeting on May 17 to recruit potential new suppliers.

Parag Shah, Vice President of Grocery, Wakefern

"Wakefern is looking forward to working with ECRM to find exciting new suppliers and products for our stores,” said Parag Shah, Vice President of Grocery, according to a report from NJBiz. “We continue to grow our existing private label portfolio with innovative and award-winning new brands such as Wholesome Pantry, and believe this summit will bring us exciting new opportunities.”

ShopRite storefront

The report explained that Wakefern buyers will be focusing on finding a number of new products and store brand opportunities, especially in the following categories:

  • Deli/appetizing
  • Dairy
  • Meat
  • Bakery
  • Grocery
  • Frozen
  • Produce
  • Beverages
  • Foodservice
  • Seafood

At the meeting, prospective suppliers and vendors will have a chance to meet one-on-one with Wakefern buyers and category managers, offering attendees private, 20-minute meetings. Efficient Collaborative Retail Marketing (ECRM), a business improvement company, will manage product submissions from suppliers and facilitate the meetings for Wakefern.

The meetings will take place on May 17 at the New Jersey Convention and Exposition Center in Edison, New Jersey. Will this move result in a influx of new consumer-favorite products across Wakefern’s banners? Deli Market News is ready to find out.