In a recent blog post, Stephenie Landry, Amazon’s Vice President of Grocery, discussed the company’s latest grocery strategy. As it builds out its grocery delivery network, the company announced the ways in which it is making the model more sustainable.
“As the leader of Amazon’s grocery business, and as a mom who frequently has her family’s groceries delivered via Amazon Fresh and Whole Foods Market, I love the convenience, speed, and selection of being able to order my groceries online,” began Landry’s post. “At the same time, I’m committed to continuing to drive innovation around the packaging that comes with these groceries, to make even more of it easily recyclable for customers.”
The post noted that items from Amazon Fresh and Whole Foods Market will now arrive insulated in packaging made from recycled paper. This new packaging, according to the company, permanently eliminates the need for plastic liners or bubble bag insulation and is also easy and convenient for customers to recycle at home because it’s curbside recyclable.
Moving to all curbside-recyclable insulation packaging reduces material waste, and each year replaces approximately 735,000 pounds of plastic film, 3.15 million pounds of natural cotton fiber, and 15 million pounds of non-recyclable mixed plastic, Landry explained in the post.
The new packaging is also produced regionally in the United States, enabling the retailer to deliver it to Amazon Fresh grocery hubs, stores, and Whole Foods Market locations with fewer miles traveled across the supply chain.
“This new packaging is just the latest step in Amazon’s commitment to both The Climate Pledge, a bold commitment to be net-zero carbon across our business by 2040, and to building a sustainable business for our employees, customers, and the planet—and we couldn’t have done it without Joe Rake, who while as a Senior Program Manager on the grocery delivery packaging team, spearheaded the new project,” Landry continued.
To see the interview in full, please click here.
More retailers are looking for ways to make their operations more sustainable, and we’ll be looking forward to seeing what’s next from Amazon.