A new year means new eating habits as consumers look to adopt healthier eating resolutions. Industry movers and shakers like Applegate are here to meet shopper demands. The meat curator surveyed more than 1,000 adults to gain insight into their New Year’s Resolution plans related to better eating in 2021 and found that 72 percent of those surveyed believe meat should be part of a healthy diet and that 55 percent are resolving to cut back on sugar.
“Whether or not consumers are making a new year’s resolution to eat better in 2021, it’s important to us that the Applegate® brand continues to be a brand that offers a wide variety of clean, crave-able, natural, and organic meats,” said Nicole Glenn, Applegate Vice President of Brand Strategy and Innovation. “It’s clear that Americans want to keep meat on the table in 2021, and we look forward to providing conscientious carnivores with meats held to high standards in a new year filled with high hopes.”
According to the press release, the survey found 58 percent of adults have no plans to consume less meat in 2021 and illustrated how consumers are seeking natural and organic meat products with clean ingredients and meat that is humanely raised.
Meeting consumer demands, Applegate products have no GMO ingredients, no chemical nitrates or nitrites, and are made with meat that is Applegate humanely raised with no antibiotics. Applegate also offers a no sugar portfolio consisting of more than 30 products, including Oven Roasted Turkey Breast, Slow Cooked Ham, and No Sugar Bacon, for those looking to remove sugar from their diet and/or those looking for Whole30 Approved® or Keto-friendly options.
For the 48 percent of those surveyed who don’t believe they’re eating enough veggies, Applegate’s Well Carved™ line of frozen burgers and meatballs blends juicy, organic meat with organic vegetables, legumes, and grains to provide either 1/4 cup or 1/3 cup of veggies per serving. They are also a great option for those who have started to cook more with frozen foods due to kitchen fatigue caused by an increased amount of time spent in the kitchen in 2020.
While 2020 proved to be an unconventional year that impacted the way many Americans ate, some of the key survey takeaways about plans for better eating in 2021 include meat as a key ingredient as well as a reduction in sugar consumption. When grocery shopping, the survey found that consumers search for:
For more information on the survey, click here.
As consumer trends evolve, the industry is ready to keep pace, so keep checking back as Deli Market News reports on the latest updates.