Shoppers may eat with their eyes first, but the product behind the packaging is the ticket to ensuring repeat sales. Brooklyn Cured will be stopping shoppers in their tracks and keep them coming back for more once they get one look at its new expanded line of sausages with revamped packaging.
“When we create new items, we want to set them apart from what’s widely available, but also get ahead of the curve with flavors that resonate with consumers,” Founder Scott Bridi explains. “These sausage flavors are fun and exciting, and we wanted the packaging to reflect that. They are sure to stand out in any cooked sausage set and make a positive impact on sales.”
The three new products are available for national distribution in October, including:
The products have tested well with consumers in multiple regions with flavors that are on-trend, a press release stated. The unique designs on the bold packaging are inspired by craft beer and wine labels, which are more colorful than some other CPG packaging.
The extension will expand upon Brooklyn Cured’s Classic Sausage line, which includes the first products the company released to market, creating the foundation for its national presence.
The only place left to go is up!