It is fall y’all, and it is time to break out the pumpkin spice and everything autumnal. Honey Mama’s isn’t one to hold back on taking hold of the shopper's interest, and this year is no different. Christy Goldsby is bringing everybody’s favorite seasonal kryptonite back into stores for the second year: Pumpkin Spice bar.
“Indulgent yet nourishing, our unique take on fall features organic sprouted pumpkin seeds, natural orange essential oil, Saigon cinnamon, cloves, nutmeg, and allspice that delivers an earthy and nutty flavor profile,” Christy, Founder, explains to me. “Shoppers will be excited to know that the spices in this bar activate the body’s metabolic system, allowing consumers to fully experience the seasonal moment.”
Now available online and in Whole Foods Markets nationwide, the Pumpkin Spice bar hit palates last year with overwhelmingly positive reviews. Christy started Honey Mama’s to encourage awareness about food as medicine through treats that celebrate both indulgence and health. Which led her to pumpkin spice, a popular flavor trend that typically doesn’t include any actual pumpkin in mainstream offerings.
So, Christy got to work to bring this health-forward bar to life with organic sprouted Gleisdorfer pumpkin seeds as the star. This rare pumpkin variety is sourced from the lush Willamette Valley just outside of Portland, Oregon, and provides shell-less, deep green seeds for a fresh and nutty taste.
“We’re using heirloom seeds grown right here in Oregon that offer a powerhouse of antioxidants and nutrients like magnesium, zinc, and iron. We also created a custom blend of spices that takes our version of Pumpkin Spice to another level of deliciousness,” continues Christy.
As always, Honey Mama’s makes its offerings without any refined sugar or added natural flavors, an ideal offering for many who have food sensitivities. Plus, the cocoa bars are the perfect ingredient to incorporate into baking, making it a versatile snack and cross-promotional product.
“Our website has over 40 recipes that incorporate Honey Mama’s as an ingredient for treats that are just as nourishing as the bars themselves. The Pumpkin Fudge Bars are incredible, and we use the Pumpkin Spice bar in the crust,” notes Christy. “They’re also fantastic chopped up and topped onto a gourmet toast, breakfast bowl, or charcuterie boards!”
In addition to Whole Foods nationwide, Honey Mama’s distributes to Natural Grocers by Vitamin Cottage, New Seasons Market, Fresh Thyme Market, Mollie Stone’s Markets, and more.
The season is almost upon us, and shoppers can’t wait to get into stores to find their fall flavors, so stick with Deli Market News for the latest.
