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Laura Chenel Talks Refreshed Brand Look and Newest Additions; Durae Hardy Comments


SONOMA, CA
Tuesday, February 13th, 2024

With Laura Chenel located not far from the DMN headquarters in Sacramento, California, we are always keeping tabs on the brand for its latest developments. Most recently, Laura Chenel debuted a new goat cheese log flavor and unveiled its packaging revamp.

Durae Hardy, Brand Manager, Laura Chenel“Today, we're tasting our pear, wine, and rosemary fresh goat cheese log,” Durae Hardy, Brand Manager, told me. “It's the newest addition to our range of 4 oz goat cheese logs. It's a celebration of our home in Sonoma County and blending all the flavors that come from the beautiful and really bountiful place where we live.”

Laura Chenel has also introduced a rebrand for its packaging. While maintaining the logo design that consumers have come to know and love, the brand launched its new packaging in a brighter color scheme that pops off the shelf.

Most recently, Laura Chenel debuted a new goat cheese log flavor and unveiled its packaging revamp

“Laura Chanel is credited with bringing goat cheese to the U.S.,” Durae added. “She was the first commercial goat cheese maker in the United States. We're really proud to maintain the same quality of product that she built a name on since 1979.”

For more from this California company, keep an eye out for our latest reports.

Laura Chenel
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