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McCormick® Flavor Forecast® 21st Edition Reveals Global Trends Driving the Tastes of Tomorrow

McCormick® Flavor Forecast® 21st Edition Reveals Global Trends Driving the Tastes of Tomorrow


HUNT VALLEY, MD
Friday, April 23rd, 2021

Known as a legacy brand, McCormick, has long had an influence on flavor trends. The company’s exclusive Flavor Forecast has been uncovering these trends for over two decades, and recently announced its most recent addition. The Flavor Forecast 21st Edition continues to connect consumers and food professionals with the latest global flavors and ingredients to delight the senses and bring eating experiences to the next level.

Kevan Vetter, Executive Chef and Director of Culinary Development, McCormick"The pandemic sizably shifted the way we have lived our lives over the past year, yet food continues to be a way to bring people together, even virtually. Despite global travel restrictions, lockdowns, and logging in from vastly different time zones, it was moving to see everyone committed to our mission to study emerging trends and identify the flavors that will undoubtedly spark inspiration for both the home cook and professional chef for years to come," said Kevan Vetter, Executive Chef and Director of Culinary Development.

McCormick team members across five global regions connected with notable culinary experts to uncover the latest innovations in flavor, according to a press release. The research over the past year included a series of virtual, interactive at-home culinary experiences led by chefs exploring a range of flavors from nutritious to indulgent that offer unique tastes, colors, and textures for both food and drinks.

McCormick recently launched its Flavor Forecast 21st Edition to continue connecting consumers and food professionals with the latest global flavors and ingredients

This year's four flavor trends move plants further into the spotlight; invite comforting global flavors to the table in approachable ways; dive deep into the fresh, undiscovered ingredients and textures of the coast; and reignite health and wellness focus through the reemergence of mindful eating and intentional ingredients based on ancient philosophy.

Plants Pushing Boundaries represents how the plant-based world is now mainstream and has developed into a culinary trend that uniquely honors vegetables, fruits, and botanicals. Key flavors include ube (purple yam), Szechuan buttons (edible flower buds), and trumpet mushrooms.

Humble Nosh is inspired by the Yiddish word "nashn," meaning “to nibble on,” and combines rising global flavors with the means to 'travel locally' via the plate. These key flavors include chaat masala (Indian spice blend), pandan kaya (Malaysian jam), and crisped chilies.

Underwater, Under Discovered takes flavors from the coasts to kitchens, delving into less explored ingredients and textures from fresh and salt water products like seaweeds and algae for culinary innovation. Key flavors for this trend include dulse (red sea lettuce flakes), spirulina (blue-green algae), and sea grapes (soft, green algae).

To create the Flavor Forecast 21st Edition, McCormick team members across five global regions connected with notable culinary experts to uncover the latest innovations in flavor

Physiological Eating represents the re-emergence of mindfulness and intention, inspired by ancient practices and beliefs for mind-body balance, a sense of harmony, growth, and self-love. It also focuses on the Ayurvedic practice, which uses six tastes (sweet, sour, salty, bitter, astringent, and pungent) to achieve balance, and warming and cooling techniques to provide comfort to the body. Key flavors include coriander, lemon, sea salt, cumin, turmeric, and ginger.

To add an extra dash of fun, McCormick has partnered with Sanctuary, the popular astrology and mystical services app, to guide consumers to their flavor destiny. In addition, McCormick is partnering with HelloFresh to offer a special meal kit to experience the Plants Pushing Boundaries trend.

Consumers, foodservice professionals, and product developers alike can draw inspiration from the McCormick Flavor Forecast 21st Edition. To learn more, including more details about each trend, the limited-edition Hello Fresh meal kit and curated "Flavor Horoscope" content by Sanctuary, please click here.

As we at Deli Market News go in search of the latest specialty trends, be sure to keep following along with us.

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