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Rudi's Sandos Launch at Select King Soopers Locations; Todd Davis and Adam Hertel Discuss

Rudi's Sandos Launch at Select King Soopers Locations; Todd Davis and Adam Hertel Discuss


BOULDER, CO
Friday, October 25th, 2024

Say hello to better-for-you PB&J! Through a strategic partnership with King Soopers, Rudi’s Bakery is bringing its latest frozen innovation to shoppers in Colorado with its flavorful Rudi’s Sandos.

Adam Hertel, Chief Sales Officer, Rudi’s Bakery“We’re very excited to be partnering with King Soopers to bring Rudi’s Sandos to consumers across Colorado. The latest product innovation in our frozen foods lineup, Sandos are the ready-to-eat, health-conscious sandwich solution for families on the go,” said Adam Hertel, Chief Sales Officer at Rudi’s Bakery. “And we’re proud to offer two peanut-free Sandos varieties, providing individuals and families with an allergy-friendly, delicious alternative they will love.”

Rudi’s Bakery’s new portable PB&J sandwich is available in both classic peanut butter and nut-free varieties, according to a press release, serving as the perfect snack or lunch option for families and individuals on the go.

Through a strategic partnership with King Soopers, Rudi’s Bakery is bringing its latest frozen innovation to shoppers in Colorado with its flavorful Rudi’s SandosAvailable varieties include:

  • Peanut Butter and Strawberry Spread Sandos
  • Peanut Butter and Grape Spread Sandos
  • Peanut-Free and Grape Spread Sandos
  • Peanut-Free and Strawberry Spread Sandos

Todd Davis, Natural Foods Category Manager, King Soopers“King Soopers is thrilled to offer Rudi's Sandos. Providing customers with clean-label and nutritious brands is a top priority, which is why we’re so excited to offer Rudi’s Sandos as a better-for-you PB&J option,” said Todd Davis, Natural Foods Category Manager at King Soopers. “Made with Rudi’s Organic Bread and organic fruit spread, Sandos are available in both peanut and peanut-free varieties so there’s something for everyone to enjoy.”

For more product and partnership updates, be sure to leave a tab open to DMN.

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