A fresh twist has made its way to ShopRite locations in Riverside and Howard Park, Maryland, as the retailer rolled out its latest strategy. Shoppers are always on the lookout for fresh offerings, so why not make it easier for them? ShopRite recently announced the expansion of its Fresh to Table store-within-a-store concept, debuting it at its Riverside and ShopRite of Howard Park stores.
“We are excited to introduce Fresh to Table at our Riverside and Howard Park locations,” said Marshall Klein, Owner and Operator of Klein’s Family Markets. “The combination of wholesome, seasonal fresh foods and state-of-the-art technology is designed to help our customers find a wide variety of balanced meals in a convenient format.”
Fresh to Table is an innovative format that allows shoppers to find fresh, on-trend foods, easy-to-prepare ingredients, and meal solutions in a variety of grab-and-go formats. As a press release explained, Fresh to Table reinvents traditional produce and fresh food departments by providing additional high-quality options for shoppers looking for a one-stop-shop experience.
Shoppers can choose these items from a vast selection of ready-to-cook, ready-to-heat-and-serve, and ready-to-eat meals.
Klein’s Family Markets also offers Fresh to Table at its ShopRite locations in Forest Hill, Aberdeen, Festival, and Jacksonville, Maryland.
How will retailers continue to innovate? Stay tuned as we report.
