Skippy^® Peanut Butter Launches Girl Scout Cookie™ Inspired P.B. Bites; Kelsey Tynan and Wendy Lou Share

A collaboration made in confectionary heaven has been unleashed as the makers of the Skippy^® brand are introducing three new variations of Skippy^® P.B. Bites, all featuring Girl Scout Cookie^™ inspired flavors. For retailers, this means a prime opportunity to tap into shoppers’ love of the iconic cookies year-round.

“The new Skippy P.B. Bites offer Girl Scout Cookie fans a new way to enjoy the flavors of their favorite cookies combined with Skippy peanut butter in this delicious bite-size snack,” said Kelsey Tynan, Skippy Senior Brand Manager. “The new Girl Scout will not only deliver a delicious treat to millions of Skippy fans nationwide, but they will also shine a spotlight on this exceptional organization that powers life-changing experiences for girls.”

These portable, poppable snacks taste like dipping beloved Girl Scout Cookies in a jar of creamy Skippy peanut butter, making them an irresistible treat.

According to a release, the bite-size snacks come in three flavors:

• Coconut Caramel, reminiscent of a favorite Girl Scout cookie variety, features a chocolatey cookie center encased in a velvety coating of Skippy peanut butter. This bite is perfectly flavored with notes of toasted coconut and caramel and finished with real toasted coconut flakes
• Chocolate Peanut Butter, inspired by another beloved Girl Scout cookie flavor, is a delectable treat boasting a vanilla cookie center wrapped in a heavenly coating of Skippy peanut butter and rolled in luscious milk chocolate
• Adventurefuls^™ are inspired by their namesake: the popular Adventurefuls. This delicious flavor boasts a chocolatey cookie center enveloped in a tantalizing peanut butter coating with delightful hints of caramel tossed with sea salt and brownie dust

“Seeing some of the most beloved Girl Scout cookie flavors paired with a brand like Skippy is a wonderful tribute to the Girl Scout Movement, which has encouraged millions of girls to embrace entrepreneurism through our cookie program,” said Wendy Lou, Chief Revenue Officer of Girl Scouts of the USA.

The new Skippy Girl Scout P.B. Bites are available for purchase at retailers nationwide. Is your store on the list? I’m sure your shoppers would be delighted if they were.