With such a wide array of snacking options on the shelves, distribution expansion is a sure sign that your brand is doing something right in terms of capturing shoppers’ attention. Stryve Foods has realized such success, recently building out its network to serve an additional 4,000 convenience stores, restaurants, and retail locations, creating increased penetration for its all-natural, air-dried meat snacking brands, Stryve, Kalahari, and Vacadillos.
“Americans love to snack, and our all-natural, air-dried meat products are in high demand from retail and restaurant partners looking to bring Stryve, Kalahari, and Vacadillos to new customers,” said Co-CEO and Chief Marketing Officer Jaxie Alt. “With commitments for our biltong and carne seca products to be available in an additional 4,000 convenience store locations and even more distribution across grocery, restaurant, and warehouse club channels, we are proud to be nearing the 30,000 retail location footprint milestone as we achieve distribution momentum in the marketplace with our delicious and healthy snacking products.”
Some of the new retail locations include Costco business centers, Gelson’s Markets, and Hy-Vee stores, a press release stated. With this launch, Stryve expands its retail footprint to nearly 30,000 stores (which surpasses the 25,000 retail location threshold from new business announced in April 2021).
Stryve has also added to its distribution footprint through increased SKU penetration, adding a new placement of products at 900 Wawa locations.
What is next for this fast-growing snacking company? Deli Market News will be sure to report.