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Sabra Releases New Holiday Packaging

Sabra Releases New Holiday Packaging

Thursday, December 6th, 2018

I live for a good holiday makeover. From my house (inside and outside) to stores (all aisles!) and now snack packaging, too, there’s nothing like decking the halls for the gods—well, one god, if you catch my drift. According to news source Forward, Sabra is joining the festivities this year as one of the few hummus companies donning some new apparel and trolling the yule-tide carol with the best of them.

Sabra’s popular and delicious hummus line is showcasing the company’s all-new packaging, which now features a nod to the holidays via a simple bough of holly-mistletoe mashup. It warms my holiday-loving heart!

Sabra debuted its festive holiday packaging continuing its trend of season-forward goods

And this isn’t the first time the hummus company launched season-forward goods. Earlier this year, Sabra also debuted a limited-edition flavor for spring that had many of us at Deli Market News salivating. While packaging doesn’t really tingle our taste buds, most of us can’t resist cute and fun, so good on you, Sabra!

This year, also welcomed Tomer Harpaz as Sabra’s new CEO and Cherie Floyd as its new CTO, providing extra reasons for the company to celebrate this holiday season.

For more festive fun from our friends in deli, dairy, bakery, and specialty foods, keep checking back with Deli Market News.


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The work day? Over and done with. Chop some veggies. Bump some knuckles. Share some gossip. Dip some hummus. Welcome to the Unofficial Meal.