The Cookie Dough Cafe Capitalizes on Convenience with Flavorful Offerings

I have always preferred cookie dough to the finished cookie. I don’t think it’s uncommon. As a kid, I would always ingest as much of the unfinished product as I could before my mom cut me off.

Something about eating raw eggs soured the experience for Mom, but I approached the soft stuff with way more relish than I did their solidified form. Now, with The Cookie Dough Café’s ready-to-eat unbaked cookie dough, consumers can hearken back to their youths and enjoy the decadent taste and texture of cookie dough without worrying about potentially-unsafe raw ingredients.

The Cookie Dough Café’s doughs are available in a number of varieties, including:

• Confetti – A creamy, sugary dough loaded with all-natural sprinkles
• Chocolate Chip – The classic cookie dough, made with real cocoa—available in conventional and gluten-free varieties
• Monster – A natural peanut butter and oats-based dough packed with chocolate chips and real M&M®s
• Cookies & Cream – A creamy Oreo®-loaded treat
• Naked Dough – A sweet, smooth dough without any added chocolate or chunks

The company’s unbaked confections are available in single-serve cups (think pudding containers) and pints—with attractive high-graphic designs that roar “Eat it! Don’t bake it!”

And with a recipe that is kosher and free of added preservatives, using only real butter and no hydrogenated oils or trans fats, consumers can feel less guilty digging into the otherwise-opulent treats.

For more on unique offerings in the greater dairy, deli, and bakery industries, check in with us at Deli Market News.

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