WCMA - United States Championship Cheese Contest 2025
A mischievous cheese this versatile belongs in your deli aisle.
Sugar Bowl Bakery Unveils New Cake Batter Cookie Crisps

Sugar Bowl Bakery Unveils New Cake Batter Cookie Crisps


ATLANTA, GA
Tuesday, July 7th, 2015

Sugar Bowl Bakery recently unveiled a new line of Batter Crisps to join the company’s ever-growing product line anchored around its popular Brownie Bites, Petite Palmiers and Madeleines.

Andrew Ly, CEO, Sugar Bowl Bakery"The concept behind the Batter Crisps comes from our rich history in cake baking," said Andrew Ly, CEO of Sugar Bowl Bakery. "The flavor and texture of the light and crispy treats were inspired by the magical moments spent in our home kitchens making a mess and getting batter everywhere but inside the pan. The Batter Crisps taste as if you were baking a cake and decided to forgo the pan and drip the batter right onto a cookie sheet. They are simply delicious!"

The Batter Crisps come in four, unique varieties: 

  • Devil's Food
  • French Vanilla
  • Carrot Cake
  • Lemon Snow (A merger of lemon and coconut flavors)

Sugar Bowl Bakery Cake Batter Cookie Crisps

These products contain no preservatives or cholesterol, zero grams of trans-fat, and no artificial flavors or coloring.

"We've been refining the recipes for these Batter Crisps for months so we could make sure they perfectly captured the melty, buttery goodness of cake batter right out of the bowl," said Ly.

Buyers can expect the first shipment of Batter Crisps to hit store shelves in early August.

Sugar Bowl Bakery


WCMA - United States Championship Cheese Contest 2025A mischievous cheese this versatile belongs in your deli aisle.

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Sugar Bowl Bakery's mission is to produce and market the highest quality baked goods and continue to develop a brand name that inspires trust and quality. We will achieve this by hiring the best...