Simple done right
Blue Apron Debuts Holiday Roast Box; John Adler Comments

Blue Apron Debuts Holiday Roast Box; John Adler Comments


NEW YORK, NY
Monday, November 7th, 2022

The year 2022 is flying by, and we are already submerged in the excitement of the holiday season. Setting out to make hosting and entertaining easier for shoppers ahead of their holiday celebrations, Blue Apron is rolling out an all-new Holiday Roast Box as part of its limited-time, seasonal lineup. The new offering features an assortment of festive holiday recipes crafted with decadent ingredients.

John Adler, Vice President of Culinary, Blue Apron“Inspired by a classic English roast, our version delivers a show-stopping meal with restaurant-quality ingredients for a fine dining experience, without spending hours of active cooking time in the kitchen,” said John Adler, Blue Apron’s Vice President of Culinary. “The culinary team designs our seasonal boxes with ease and efficiency in mind, and with the intent that each recipe is simple for customers to prepare, regardless of their skill level.”

Available with or without a subscription, the Holiday Roast Box serves up to eight people. The full, mouth-watering menu includes:

  • Roast Beef Tenderloin with Sherry-Dijon Pan Sauce
  • Cheesy Potato Bake with Crème Fraîche & Caramelized Onions
  • Honey-Orange Glazed Rainbow Carrots with Pistachios & Mint
  • Creamy Spinach & Kale with Thyme & Crispy Onions
  • Apple-Cranberry Trifle with Coconut Custard & Candied Pistachios

Blue Apron is rolling out an all-new Holiday Roast Box as part of its limited-time, seasonal lineup

The Holiday Roast Box is available for shipping beginning November 28 through the end of the year, and can be ordered as part of a subscription through the website and mobile app, and without a subscription on Blue Apron’s Market, Walmart.com, and Amazon.com.

Excited to see more inventive holiday strategies come to light? We are too, and we will surely report as they do!

Blue Apron
Topics: