Boar’s Head and Target have teamed up to bring the brand’s premium meats, cheeses, and specialty foods to multiple stores across the nation. The initial product launch is being tested at six New York stores with an additional rollout to 200 Target operations by the end of the year.
“Boar’s Head has an unwavering commitment to quality that guides every decision we make, and we’re extremely thoughtful about the partners we choose,” remarked Michael Martella, President, Boar’s Head Brand, in a recent press release. “Target’s investment in differentiating its assortment and elevating their food and beverage experience makes Target and Boar’s Head a perfect pairing—we’re both passionate about delivering high-quality products and delighting shoppers with unexpected discoveries and fresh finds. We’re thrilled to partner with Target and look forward to bringing Boar’s Head’s premium offerings to even more Target guests.”
Alongside popular products like Boar's Head hummus, meats, and cheese offerings, Target shoppers will have access to the brand's latest Simplicity line.
“At Target, we’re on a mission to make it easy for families to discover the joy of food every day. And our partnership with Boar’s Head is yet another example of how we’re serving up the very best national brands our guests love while also differentiating with incredible only-at-Target brands—all at a great value. We’re excited to work with Boar’s Head to give our guests even more delicious options to fit their busy lifestyles—and even more reasons to choose Target,” stated Stephanie Lundquist, Executive Vice President and President of Food & Beverage, Target.
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