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Castello Cheese Brings Authenticity to the Shelf With PGI Seal; Leah Sbriscia Illustrates

Castello Cheese Brings Authenticity to the Shelf With PGI Seal; Leah Sbriscia Illustrates


BASKING RIDGE, NJ
Wednesday, September 22nd, 2021

The specialty cheese set can be an overwhelming experience with countless options of cheese type and origin. Castello is helping consumers find authentic Danish favorites with the rollout of its Protected Geographical Indication (PGI) seal.

Leah Sbriscia, Brand Manager, Castello Cheese“In October 2019, the European Union granted exclusive PGI rights to Denmark for Havarti cheese production,” Castello Brand Manager, Leah Sbriscia states. “For PGI status, Havarti cheese must be produced from Danish milk at approved dairies. The PGI seal helps communicate quality and authenticity on the shelf.”

The PGI seal can be found on the company’s Havarti products. Castello’s Havarti portfolio includes eight different varieties such as Creamy, Aged, and Dill. The cheese is authentically Danish, as it is produced in Denmark using traditional cheesemaking methods.

“Since 1893, Castello has brought a balance of innovation and tradition to the art of cheesemaking,” continues Sbriscia. “Castello cheeses cover a wide range of traditional, regional recipes, and our own uniquely crafted cheeses are always made with natural ingredients and great attention to detail.”

The European Union granted exclusive PGI rights to Denmark for Havarti cheese production, and Castello is making it easier for shoppers to find authenticity with the rollout of its Protected Geographical Indication (PGI) seal

Both versatile and irresistibly creamy, Castello Havarti can be enjoyed in a multitude of ways throughout any season, gracing a charcuterie board, atop burgers and salads, or as the delicious base to soups and mac and cheese. Any way the consumer wants it, Castello Havarti can deliver it, whether it be sliced, diced, or melted. The semi-soft cheese is balanced and mild enough to suit all palates as it elicits a smooth texture with subtle sweet and tangy notes.

Found nationwide in major retailers, Castello Havarti’s footprint distribution includes Walmart, Publix, H-E-B, Shop Rite, Meijer, Albertsons, and more. In addition, Castello meets many foodservice needs as the cheese is available in a convenient 9 lb loaf.

Make room on the shelf for products that are sure to capture the consumer’s attention and basket share as Deli Market News brings the latest.

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