The frozen dessert provider Chloe’s has done it again, bringing even more plant-based options to retail aisles. Building on recent momentum, the company has launched three new Oatmilk Pop varieties. With demand continuing to surge for better-for-you, non-dairy, frozen desserts, Chloe’s Brownie Batter, Chocolate Peanut Butter, and Cookies & Cream Oatmilk Pops are sure to drive repeat purchases.
“Oat milk’s popularity continues to surge, and with such enthusiastic feedback from our customers, doubling down on our oat milk offerings with delicious, rich new varieties was the obvious choice,” noted Chloe Epstein, Co-Founder and President. “The better-for you, plant-based ingredient profiles of our new Oatmilk pops prove that it’s possible to make a decadent frozen treat while still being mindful of ingredients and being environmentally responsible, qualities that are meaningful to us and our customers.”
As stated in a press release, oat milk has seen 170 percent growth over the last 52 weeks according to Nielsen. Oat milk is an environmentally conscious choice as it requires minimal land and water for its production. Like all of Chloe’s Oatmilk Pops, the three new Oatmilk varieties feature mindful ingredients, making them the perfect permissible indulgence. The pops are dairy-free, plant-based, Non-GMO Project Verified, gluten-free, and kosher.
The Brownie Batter, Chocolate Peanut Butter, and Cookies & Cream Oatmilk Pop varieties became available this month and can be purchased at select retailers including: Big Y, Fresh Direct, Jewel Osco, King Kullen, Lucky’s, and Save Mart as well as online.
The three new indulgent Oatmilk selections join Salted Caramel, Mint Chip, and Raspberry Chip for a total of six oat milk-based SKUs for the better-for-you brand. Chloe’s now has options for every palate including its classic fruit pops, dairy-free dark chocolate-dipped pops, and kids pop varieties and are available in over 10,000 grocery stores nationwide as well as direct-to-consumer.
One of the fastest growing brands and a leading innovator in the non-dairy frozen novelties space, Chloe’s also recently launched its first No Sugar Added Strawberry Pop, addressing the need for no sugar added options without artificial substitutes.
What’s next for the brand? Stay tuned as we report.