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Grocery Outlet Enters Delaware; Bridgette Jarrett Comments

Grocery Outlet Enters Delaware; Bridgette Jarrett Comments

Tuesday, April 2nd, 2024

A new state is welcoming Grocery Outlet as the retailer makes its official debut in Delaware. The location is set to open later this week, supporting the retailer’s eastward expansion.

Opening on April 4, the store is at the state’s Rehoboth Beach.

Perhaps even more notably than the milestone itself is the excitement that looks to be bubbling ahead of the opening. Local news source delaware online reported the news with an exciting list of what is yet known about Grocery Outlet and what locals might expect from the new banner.

Grocery Outlet is set to make its debut in the Delaware market on April 4, 2024The source included what differentiated Grocery Outlet from conventional supermarkets—namely it’s being independently operated as well as its model for finding deals on grocery overstock, particularly on specialty and name-brand items.

The Rehoboth Beach location is operated by Bridgette Jarrett, who said in a statement that she is "beyond excited" to open the Rehoboth Beach store, according to the source.

Additional information included Grocery Outlet’s standing against similar discounters, citing a customer survey conducted by mystery-shopper company Market Force Information this year that listed the retailer as the grocery store that offers the second highest perceived value for your money.

Stay tuned to Deli Market News to see how Grocery Outlet continues to increase its footprint.

Grocery Outlet