Seeking to bolster your product assortment with a collection of specialty bakery items that can be merchandised across the deli, bakery, and frozen departments? Look no further. From pizza doughs to pie crusts and a variety of other pastry offerings, Humanity Bakery supplies a tailored selection of products to help retailers and foodservice operators capitalize on today’s most popular demands.
“The Humanity Bakery portfolio includes several brands tailored to different markets. For export outside Quebec, Canada, we operate under the Chef Dumas brand. Within Quebec, our portfolio features Pâte 2000, Francois Hubert, Pizzedelic, and Pizza Party,” shares Ana-Claudia Gamboa, Marketing and Exportation Director. “When merchandising Humanity Bakery’s portfolio, it's crucial to communicate the value of time, quality, or taste that our products offer within the first two seconds. Ensure that packaging and point-of-sale materials clearly highlight these key attributes. Visibility, clear labeling, and eye-catching displays can help convey this value quickly to customers.”
Backed by three years of experience, Humanity Bakery supplies a portfolio of three food manufacturers boasting over 100 years of combined expertise.
The company aims to provide a comprehensive one-stop-shop solution, carefully selecting the best products from all three companies to offer private label solutions across various categories including:
Beyond the retail sector, this robust portfolio also lends itself to trending opportunities within the foodservice space.
“For foodservice operators, staying current with industry trends and continuously introducing new products is essential,” Ana-Claudia adds. “Keep an eye on emerging trends and don't hesitate to ask your supplier for references or successful items that might be a good fit for your market. Regularly updating your offerings can help keep your menu fresh and appealing to your customers.”
As we look to the remainder of 2024 and the beginning of 2025, Humanity Bakery has set its focus on several areas for potential growth.
“We are continuing to expand our capabilities in the puff pastry line, particularly with the recent acquisition of a new production line last year,” Ana-Claudia notes. “Additionally, we are placing a strong emphasis on the pizza category, specifically targeting the development of pizza crusts and pizza balls. These areas are central to our growth strategy as we aim to enhance our product offerings and meet evolving market demands.”
With a strong commitment to sustainability, the specialty supplier is also strategizing to reduce waste, repurpose by-products, and recycle as many materials as possible.
Deli Market News will continue to report on the growth of this burgeoning brand, so be on the lookout for our next update.
