Peanut butter and chocolate is one combination that just makes sense, and I know many consumers would agree with me. To the delight of shoppers everywhere, International Delight® is introducing its new REESE'S Iced Coffee in ready-to-sip cans. March 10–11, anyone can enjoy the sweet treat with one free can of REESE'S Iced Coffee at participating 7-Eleven®, Speedway®, and Stripes® stores.
"As one of the leading coffee creamer and iced coffee brands, known for our unique collaborations with talk-value, International Delight teaming up with the fan-favorite REESE'S brand is a perfect match," said Brittney Polka, Vice President of Ready-to-Drink Beverages at Danone North America, International Delight’s parent company. "In today's fast-paced world, it's easy to forget to take a moment for yourself. We want International Delight REESE'S Iced Coffee cans to help add delight to your daily grind, helping you feel treated not defeated! Celebrating this delicious flavor launch by offering free cans to our fans—to help fight the scariest Sunday of all, when Daylight Saving Time begins—is all too sweet! We're grateful to 7-Eleven for teaming up with us on this fun-filled caffeinated mission to bring joy on March 10 through March 11."
In response to the fandom surrounding International Delight REESE'S Iced Coffee in 64 oz cartons, the new REESE'S Iced Coffee cans bring coffee and candy lovers a sweet escape on the go.
The REESE'S Iced Coffee cans are available now at select convenience, grocery, and dollar stores nationwide in 15 oz cans, according to a press release.
"This is our latest mash-up with International Delight, and we're excited to see—and taste!—the unbeatable combo of chocolate and peanut butter paired with coffee, now in International Delight REESE'S Iced Coffee cans," said Ernie Savo, Sr. Director of Global Licensing at The Hershey Company. "It's always fun to partner with like-minded brands, like International Delight, that can bring forward our iconic REESE'S flavor and transform it into something new and special for people to enjoy. We're thrilled to bring this delicious flavor to on-the-go coffee routines with ready-to-sip cans, just in time for those difficult days after Daylight Saving Time."
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