Kellogg Company recently announced its 2019 Q2 results, which included details on a variety of Kellogg’s growth, improvements, and plans for investments. One of the key takeaways from the report was its snacks portfolio, reaching its highest sales growth since 2015.
“Wholesome snacks, you'll recall, is a business we set out to transform this year following a declining trend. While sales were flat in Q2, they are up year-to-date and innovation is performing well,” stated Steve Cahillane, Chairman of the Board and Chief Executive Officer. “...We generated strong growth in our five biggest snacks brands, the brands we revitalized with increased investment last year, an innovation that is shaping up to be our biggest launch here in a long time.”
Kellogg's specifically highlighted Pringles as a key factor in its overall growth.
“Even more important for [Asia, Middle East, and Africa] (AMEA) in the quarter was our snacks growth led once again by sustained momentum and Pringles,” stated Amit Banati, Senior Vice President, Chief Financial Officer.
On the Go pack formats made up a major portion of the sales along with Pringles and RX.
“Collectively, they represent over 60 percent of our U.S. measured channel consumption for snacks, a figure that goes up to nearly 75 percent when we exclude our now divested cookies and fruit snacks categories. So clearly, we have our North America snacks business in very good shape,” continued Cahillane.
For more crucial updates in the snack world, keep reading Deli Market News.
