Expansion plans are never far from reach for Kroger, and we here at Deli Market News are always eager to learn about the latest. Recently, the grocer announced an expansion of its Kroger fulfillment network. The addition of a delivery “spoke” brings innovation and modern e-commerce to the Indianapolis area, extending the grocer’s reach and ability to provide its customers anything, anytime, anywhere.
“We’re proud to welcome the Kroger fulfillment network to Indiana,” said Colleen Juergensen, President of Kroger’s Central Division. “The new service is a wonderful addition to the expanding digital experience available to Kroger customers. The network’s delivery spoke will provide unmatched customer service and improve access to fresh food in areas eager for the variety and value offered by Kroger.”
Located at 9222 E. 33rd Street in Indianapolis, Indiana, the 48,000-square-foot facility will collaborate with the “hub” in Monroe, Ohio, to connect customers with fresh food. At launch, Hoosiers in 35 Central Indiana ZIP codes can experience Kroger Delivery. The delivery network will also continue to leverage stores and third-party partners to deliver certain orders.
“This fulfillment center is another example of how Kroger is transforming e-commerce in the grocery industry using a vertically integrated network to provide a reliable and consistent delivery service that repeatedly receives favorable customer feedback like a best-in-class Net Promoter Score. Our expansion in Indiana represents our commitment to delivering fresh, affordable food in both existing and new geographies,” said Bill Bennett, Vice President and Head of E-commerce. “As our e-commerce business accelerates, we’re excited to continue expanding our reach and loyalty by delivering our customers an exceptional service for as little as $6.95 powered by high-tech facilities.”
Kroger’s expansion in Indianapolis represents an extension of a partnership between Kroger and Ocado. The delivery network relies on highly automated fulfillment centers. At the “hub” sites, more than 1,000 bots whizz around giant 3D grids, orchestrated by proprietary air-traffic control systems in the unlicensed spectrum. The grid, known as The Hive, contains totes with products and ready-to-deliver customer orders.
Additionally, the Indianapolis fulfillment center will create up to 150 jobs and is currently hiring associates for various roles. According to the release, State and local agencies welcome the new enterprise and the jobs it will create. The Indiana Economic Development Corporation (IEDC) has committed to invest in Kroger (dba Kroger Fulfillment Network LLC) in the form of performance-based tax credits based on the company’s job creation and investment plans.
To learn more about the new facility, click here.
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