As the artistry of classic design makes its way into the modern mainstream, Lioni is staying ahead of the curve by incorporating old-world beauty into the company’s packaging re-brand. Launching alongside its exciting Fall 2020 lineup, the new designs encompass the premium, yet traditional nature of Lioni, that will complement its popular products.
“We welcome the rebirth of our retail cup line, as it gets an elegant uplift! The retail cup line echoes the prominent existing premium line with an alluring rich brown color and its vibrant flavorful imagery with a distinctive yet traditional feel. It perfectly compliments the radiant and graceful look of the Burrata, Burrata with Truffles, and Bufala Mozzarella,” said Teresa Salzarulo Conforte, Vice President of Marketing.
As consumers everywhere go in search of a delicious mozzarella option, the newly updated Artistry cups of Lioni’s products are sure to stand out. According to a press release, the new traditional line’s packaging will seamlessly accompany the existing Artistry cups that have already proved their place on shelves.
“Enormously successful in enduring quality, it was only a matter of time before it received its elegant uplift,” continued Conforte. “When we originally designed the retail cup line, the starting point was my family’s heritage of quality cheese-making and I did not deviate in its essence, in fact, I embraced that principle and placed each cup center-stage. In continuing with this vision, we kept its vivid photography and its meticulous details inspired by my family’s spirit of cooking.”
Lioni’s retail cups stand out as they are all natural, touting no additives or preservatives, and are rBST free. The creamy, smooth cheese is available in 8-ounce cups for the traditional mozzarella varieties and marinated blend. They also offer up a long shelf-life, staying tasty for 28 days from the date of manufacturing.
With Lioni’s shakeup of the cheese aisle with its elevated, artistic approach to its new packaging, what other updates does the company have in store? Keep reading Deli Market News to find out.