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Mrs. T’s Pierogies Rolls Out Packaging Redesign in Honor of 70th Anniversary; LeeAnn Smulligan Details

Mrs. T’s Pierogies Rolls Out Packaging Redesign in Honor of 70th Anniversary; LeeAnn Smulligan Details


SHENANDOAH, PA
Tuesday, March 15th, 2022

Mrs. T’s Pierogies is celebrating an important milestone, as the company has been sharing its delicious pierogies with consumers for 70 years. In honor of this pivotal achievement, the family-owned and -operated company has rolled out a refreshed product packaging design to stand out even more on store shelves.

LeeAnn Smulligan, Director of Marketing, Mrs. T's Pierogies“Mrs. T’s Pierogies has created big smiles since 1952, so in our 70th year we want to give families something to put an even bigger smile on their face,” said LeeAnn Smulligan, Director of Marketing. “For years, our current and past packaging has sparked creativity for families when preparing their pierogies, and we look forward to seeing the recipe creations our new packaging will inspire.”

The packaging redesign graces the company’s entire product portfolio, highlighting its ability to bring bigger and bolder flavor to everyday offerings. The new packaging was designed in collaboration with New York-based Cornerstone Strategic Branding, according to a press release, and maintains the same blue brand color and yellow oval that families know and love, while incorporating a clear, bold call-out of the flavor in a fun brush stroke font.

Mrs. T’s Pierogies marks its 70 years in business with a packaging revamp across its portfolio

Bringing even more exciting developments in 2022, Mrs. T’s Pierogies’ MINI packaging also introduces dipping, presenting a new serving occasion for consumers.

Mrs. T’s Pierogies can be found in the frozen food aisle in 13 mouth-watering flavors, including Classic Cheddar, Loaded Baked Potato, and other shopper favorites in full and mini sizes.

To stay up to date on the latest product launches, stick with Deli Market News.

Mrs. T's Pierogies
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