Busy consumers trying to juggle holiday meals, little ones, and an animal around their legs in the kitchen just got spared a sour cream mess. Prairie Farms Dairy announced the expansion of its product lineup to include squeezable pouches of all natural sour cream, just in time for holiday entertaining.
"We understand families are busier than ever, and our new pouch sour cream makes it easy and fun to top off their favorite food and recipes. We’re happy to provide them with a quick option for an impressive presentation,” said Rebecca Leinenbach, Vice President of Marketing and Communications.
At 12 oz a pouch with the easy of flipping open and closed, consumers will probably be wishing all the other creams, liquids, and additional ingredients that could mean a mess came in a squeezable conduit.
According to the company, retail data trends show that consumers want products that offer both value and convenience in easy to use packaging. Whether it’s tacos, chili bowls, potatoes, or grandma’s secret sour cream ingredient, Prairie Farms assures that its new stand up sour cream pouches provide the perfect match of quality and innovation.
“Support from our farmer-owners allowed us to invest in the technology to bring this product to the dairy case. Unlike many sour cream brands on the market today, Prairie Farms' award-winning sour cream is made with local milk and cream that travels from our family farms to our manufacturing facilities within 24 hours. Local and fresh is our brand promise!” Leinenbach said.
Prairie Farms’ all natural sour cream is a best in class product as judged by the 2019 Illinois, Missouri, and Kentucky State Fairs, according to a press release. Made with three simple ingredients—including cream and real skim milk—it contains no artificial growth hormones.
The new 12 oz pouch is available now, and when customers come in, buyers can direct them toward Prairie Farms’ sour cream landing page to support local dairy farmers and register to win Prairie Farms prize packs, including sour cream.