This holiday season, Prairie Farms is showing off its festive spirit with its Party On Give On campaign. Through the end of the year, consumers can enter a contest for a chance to win weekly prize packages filled with free coupons for a variety of dairy products. To get the party started, one lucky person each week will also win a grand prize package consisting of $100 in Prairie Farms Gift Coupons and a $100 Mastercard or Visa gift card. I’m seeing dollar signs made out of cheese right now.
“Party On Give On is about sharing the spirit of the holiday season with our customers,” said Rebecca Leinenbach, Vice President of Marketing and Communications, in a press release. “We invite them to support our local dairy farm families and vote for their favorite non-profit organizations through Our Caps, Your Cause. It’s a win-win for our hard-working dairy farmers and charitable organizations.”
As part of the campaign, Prairie Farms is also giving back to charities enrolled in its charitable giving program: Our Caps, Your Cause. Participants will be required to vote for an Our Caps, Your Cause charity. Each week, the top 31 charities—determined by the highest number of votes from contest entries—will receive 1,000 cap credits. That amounts to $50 for each charity.
The company’s Party On Give On page is also offering time-saving entertaining solutions, including videos and recipes from its own Chef Rob Lagerlof. The videos walk viewers through simple recipes and holiday drinks using Prairie Farms products like sour cream, chocolate custard, and cottage cheese.
The Party On Give On campaign will be promoted through digital advertising and social media, including Facebook, Twitter, and Instagram.
Party on, cheese lovers!