Sabra has joined the starting lineup at Capital One Arena! The company, in cooperation with Aramark and Monumental Sports Entertainment, will up the grub game at the arena beginning this weekend. Sabra Snackers will be available throughout the stadium and will be featured on in-suite event day menus.
“Consumers are embracing the notion that hummus is more than a dip and a quick snack, and Sabra is inspiring them to enjoy hummus in delicious new ways,” said Chandler Gotschlich, Associate Director of Marketing at Sabra. “We are working with some of the most forward-thinking chefs in the industry to showcase hummus as a main ingredient in delicious, wholesome dishes. Washington, DC, has a huge hummus fan base and we are thrilled to have collaborated with Aramark and Capital One Arena on these new menu items.”
According to the company’s press release, the in-suite event day menus now include a hummus flight featuring Sabra Classic Hummus, Garlic, Tomato Bruschetta, Roasted Red Peppers, Jalapeño Jellu and Greek Olives, and a Hummus Mediterranean Flat Bread with fresh tomato, roasted red peppers, and fresh basil.
“We take pride in providing arena guests with high-quality, on-trend, delicious options to enhance the game day experience,” expressed Patrick Duffy, Senior Vice President of Global Partnerships at Monumental Sports Entertainment. “We are thrilled to include Sabra on the menu. Hummus has really increased in popularity in recent years. Whether fans are looking for plant-based options with a hummus flight or adding delicious texture and great flavor to favorites like flat bread, Sabra is a winner.”
Sabra hummus will be available to the 20,000-seat multi-purpose sports and entertainment venue this weekend.
For updates on the Sabra and Capital One Arena partnership, keep reading Deli Market News.