It’s never too early to start planning for the next season, and Saco Foods is keeping retailers ahead of the game with the launch of its first-ever seasonal Dolci Dippers Kit. With snacking becoming a more lucrative category, this new product comes at the perfect time to take advantage of consumers’ creative spirit.
“We know that consumers don’t buy Dolci dipping chocolate alone, they buy it alongside pretzels, fruit, and nuts to eat with it,” said Pam Statz, Vice President of Sales and Marketing at Saco Foods. “We wanted to create a line of kits that saves our customers time and includes everything one needs for a fun, at-home activity.”
Entering stores in time for back-to-school activities and Halloween, the kit includes the Dolci brand’s signature chocolate melting wafers, large pretzel rods for dipping, and autumn-themed sprinkles.
Saco’s interest in developing the new product line stems from research into its customer purchasing behavior, often seeing spikes in Dolci melting wafer sales around seasonal events and holidays as people look for ways to celebrate with affordable desserts.
According to the release, the kits were also designed with families and teachers in mind. The microwaveable-safe and nut-free chocolate dip are ideal for classroom settings, allowing kids to safely partake in creating their own sweet snacks.
In addition, the Dolci Dippers Fall Decorating Kit will allow for more product visibility outside of the brand’s standard produce section and meet the growing demand for kid-friendly activity kits.
The Fall Decorating Kit is the first release of the Dolci Dippers-themed decorating kits; Saco plans to launch additional kits later in the year.
Stay savvy in all things specialty, dairy, and deli as we keep our eyes on the newswire.