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Stater Bros. Markets Executive VP, Dennis McIntyre, Takes on Additional Role of Chief Marketing Officer

Stater Bros. Markets Executive VP, Dennis McIntyre, Takes on Additional Role of Chief Marketing Officer


SAN BERNARDINO, CA
Thursday, October 24th, 2019

The beloved Southern California supermarket chain, Stater Bros. Markets, has recently announced changes to its executive leadership team. The retailer has appointed Dennis McIntyre, its current Executive Vice President of Marketing, to the additional role of Chief Marketing Officer, effective November 4.

Pete Van Helden, CEO, Stater Bros. Markets“As CMO, Dennis will work toward furthering and ensuring a cohesive brand identity,” said CEO Pete Van Helden. “He will also be responsible for developing and leading an overarching marketing strategy across all areas of the company to meet the company’s business goals of sales and margin growth.”

With over 41 years of experience in the grocery retail industry, McIntyre brings a wealth of knowledge to his new additional role. In 1978 he began his career at Stater Bros. as a Courtesy Clerk at the grocer’s South Ontario location. Over time, McIntyre steadily rose through the ranks and held several retail store positions, ultimately landing the role of Assistant Store Manager.

Stater Bros. Markets recently announced the appointment of Dennis McIntyre to the additional role of Chief Marketing Officer

McIntyre was promoted to a Buyer in the company’s Marketing Department in 1983. From there, he continued to advance to increasing levels of responsibility, excelling in the roles of Assistant Vice President of Marketing, Senior Vice President of Marketing, and Group Senior Vice President of Marketing. McIntyre was promoted to his current position of Executive Vice President of Marketing in 2007.

Dennis McIntyre, Executive Vice President of Marketing and Chief Marketing Officer, Stater Bros. MarketsHis retail credentials also include recently serving as President and Chairman of the Western Association of Food Chains (WAFC). Prior to this role, he served the WAFC as Vice President in addition to Education Chairperson. Throughout his time with the WAFC, McIntyre has been a strong advocate for developing future food industry leaders. He actively supports industry-related programs such as the USC Food Industry Management Program, WAFC Retail Management Certificate program, and tuition reimbursement through the California Grocers Association Educational Foundation.

In recognition of his steadfast support and leadership within the food industry, McIntyre received the prestigious Torch Award from the Illuminators Educational Foundation in 2017.

Congratulations to Dennis on the new role!

Stater Bros. Markets
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