The classic Subway® Marinara sub is one my friends and I would chow down on when we were in high school, semi-gloating over its glory to our vegetarian friends. In hindsight, this move was a little bit less than cool, but those vegetarian friends of mine now have their own reason to gloat. Subway recently partnered with Beyond Meat® to bring into being the Beyond Meatball™ Marinara sub.
"Subway appeals to so many fans because we truly offer something for everyone. Our guests want to feel good about what they eat, and they also want to indulge in new flavors. With our new plant-based Beyond Meatball Marinara sub, we are giving them the best of both worlds. And we are particularly excited about debuting a co-developed product that can't be found anywhere else: the Beyond Meatball™ made just for Subway," said Len Van Popering, Chief Brand and Innovation Officer, Subway.
For a limited time only, the fast casual chain will test the sandwich in 685 participating restaurants in Canada and the U.S. According to a press release, the sub is coated in Marinara sauce, Provolone cheese, then sprinkled with grated parmesan cheese and toasted to gooey perfection. It offers the same taste as the traditional, just made with the Beyond Meatball!
"We're excited to partner with Subway and are grateful that the menu team through to senior management has entrusted us as their innovation partner to deliver delicious, plant-based proteins to their guests. We look forward to a long-term partnership with Subway as we together serve and delight existing and new fans of this iconic chain," said Ethan Brown, Beyond Meat Founder and CEO.
Does Beyond Meat’s reach know no limits? Deli Market News will continue to cover the latest in restaurant trends.
