There’s a certain independence that comes with enjoying a single-serve treat. Consumers are invited into a world all their own, whisked away by flavors untold. Alden’s Organic is capitalizing on this eating experience, recently taking its top-selling novelties and packaging them into three single-serve products. These new products are available in 24-pack cases as well as individually, offering conventional grocery, convenience stores, foodservice, and club chains a personalized organic snack option for their consumers.
“We want Alden’s Organic to be the go-to frozen organic snack, and our single serve novelties are an accessible option with something for everyone,” said President and CEO Eric Eddings.
The three new items include two dairy-based options and one dairy free:
According to a press release, convenience stores are a new market for the Alden’s Organic brand and provide the opportunity to reach consumers in a new way. Alden’s Organic believes the single serve offerings will fill a gap for consumers looking to frozen organic snacking options on the go.
“We have steadily seen a growing demand for our snackable bars and sammies. The new single serve provides the right merchandising vehicle to offer these popular items in expanding channels such as convenience and drug,” says SVP of Sales and Marketing Joelle Simmons.
The new single serve offerings are currently ready to ship.
Don’t hesitate to take advantage of this exciting opportunity in the frozen aisle! For all the latest and greatest in our industry, keep clicking back to Deli Market News.