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Alden’s Organic Debuts Single Serve Novelties

Alden’s Organic Debuts Single Serve Novelties


EUGENE, OR
Thursday, January 7th, 2021

There’s a certain independence that comes with enjoying a single-serve treat. Consumers are invited into a world all their own, whisked away by flavors untold. Alden’s Organic is capitalizing on this eating experience, recently taking its top-selling novelties and packaging them into three single-serve products. These new products are available in 24-pack cases as well as individually, offering conventional grocery, convenience stores, foodservice, and club chains a personalized organic snack option for their consumers.

Eric Eddings, President and Chief Executive Officer, Alden's Organic“We want Alden’s Organic to be the go-to frozen organic snack, and our single serve novelties are an accessible option with something for everyone,” said President and CEO Eric Eddings.

The three new items include two dairy-based options and one dairy free:

  • Classic Fudge Bar – Real organic cocoa and fresh organic cream deliver a classic chocolate fudge delight; Certified Gluten Free; 100 calories
  • Old School Vanilla Ice Cream Sandwich – The perfect combination of creamy organic vanilla ice cream sandwiched between two stick-to-your-fingers chocolate wafers; 170 calories
  • Dairy Free Vanilla Bean Round Sammie – Organic vanilla bean frozen dessert scooped between two chocolate cookie wafers; Certified Vegan; 160 calories

Alden’s Organic is capitalizing on the single-serve eating experience, recently taking its top-selling novelties and packaging them into three single-serve products

According to a press release, convenience stores are a new market for the Alden’s Organic brand and provide the opportunity to reach consumers in a new way. Alden’s Organic believes the single serve offerings will fill a gap for consumers looking to frozen organic snacking options on the go.

Joelle Simmons, Senior Vice President of Sales and Marketing, Alden's Organic“We have steadily seen a growing demand for our snackable bars and sammies. The new single serve provides the right merchandising vehicle to offer these popular items in expanding channels such as convenience and drug,” says SVP of Sales and Marketing Joelle Simmons.

The new single serve offerings are currently ready to ship.

Don’t hesitate to take advantage of this exciting opportunity in the frozen aisle! For all the latest and greatest in our industry, keep clicking back to Deli Market News.

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