Lactose intolerance creates its own boundaries in the grocery store. As shoppers look to enjoy the delicacies of the dairy aisle without the complications it may take to digest them, Alexandre Family Farm is answering their call. Expanding its footprint, the supplier has gained national distribution for its unique line of A2/A2 yogurt. The certified regenerative, organic, and humane line will be available at Whole Foods Markets starting this month.
"The benefits of certified regenerative—nutrient-density and a healthier Earth—require extra effort and costs," said Alexandre Family Farm Founder Blake Alexandre. "We're grateful to the growing consumer base who value and support regenerative farming."
The 24 oz yogurts come in varieties such as vanilla, plain, and 100 percent grass-fed. Similar to all other Alexandre products, the yogurts are 100 percent A2/A2, which refers to beta-casein, one of the proteins in milk. As noted in a press release, A2 milk is easy to digest for most consumers, as it's the same protein found in human breast milk, sheep, and goat milk. Alexandre Family Farms' dairy is free of A1 protein, which can be harder for humans to digest.
"Many people who believe they're lactose-intolerant are actually A1 protein-intolerant," explained the company's other Founder Stephanie Alexandre. "Those folks are so happy when they find us."
The company's products are not standardized, as explained in a release, but have a variable milk fat percentage just as it came from the cows on the day of milking. Consumers are able to scan a QR code on the package to learn the milk fat percentage for each particular container.
Alexandre is among the first dairy and egg ranches in the United States to be certified regenerative by the Savory Land To Market program, and is also certified by the Regenerative Organic Alliance.
As this ambitious supplier opens up new opportunities in the dairy sector, Deli Market News will continue to report.