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Catalina Crunch® Rebrands and Launches New Keto-Friendly Crunch Mix Line; Krishna Kaliannan and Joel Warady Discuss

Catalina Crunch® Rebrands and Launches New Keto-Friendly Crunch Mix Line; Krishna Kaliannan and Joel Warady Discuss


INDIANAPOLIS, IN
Friday, July 16th, 2021

Call me old-fashioned, but I need a snack to pack a crunchy punch while looking as appetizing as possible. Catalina Crunch®, a keto-friendly snack brand, must agree with me, as it recently announced its Keto-Friendly Crunch Mixes on top of a rebrand.

Krishna Kaliannan, Founder and Chief Executive Officer, Catalina Snacks™"Catalina Crunch has always been my creative outlet when I couldn't find satisfying alternatives for my favorite foods," said Krishna Kaliannan, Founder and CEO of Catalina Snacks™. "Our first and foremost goal has been to make the best tasting foods that are actually better-for-you, and we are thrilled to introduce our first savory snacks. These better-for-you party mixes combine all my favorites into one bag to create a cleaner snacking option that is protein- and fiber-filled."

The new Keto-Friendly Crunch Mixes come in four flavorful varieties: Traditional, Spicy Kick, Cheddar, and Creamy Ranch. They’re a satisfying and savory snack that is low-sugar, low-carb, and high in protein. According to a press release, Catalina Crunch is ideal for those who identify as a "cereal" snacker. (ME!)

Catalina Crunch®, a keto-friendly snack brand, recently announced its Keto-Friendly Crunch Mixes on top of a rebrand

After just one year of national distribution, Catalina Crunch snacks are now available in more than 15,000 retail stores. And the new branding, complete with a new logo, icon, tagline, and brand colors, will roll out across Catalina Crunch's Keto-Friendly Cereals and Keto-Friendly Sandwich Cookies in the upcoming months.

Joel Warady, President, Catalina Snacks™"We continue to evolve as a brand and a company," said Joel Warady, President of Catalina Snacks. "As we enter our third product category within the keto-friendly lifestyle, it is important for us to have a consistent family look across our now 22 available SKUs. We believe that with our new packaging and distinctive brand identity, it will be easier for consumers seeking our products to find them on shelves, no matter where they are merchandised in store."

Keep reading Deli Market News so you know the latest snacking innovator to stock on your shelves.

Catalina Snacks™
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