The holiday season is upon us, bringing with it ample opportunities for brands and buyers to capitalize on merchandising strategies that open consumers’ minds and wallets. Bavarian specialty cheese importer Champignon North America and its famous Cambozola brand are backing retailers with a myriad of products to build tempting and inspiring seasonal displays.
From professional game day goers to turkey carvers and everyone in between, we have offerings that will delight and surprise across the grocery store. Display our Rougette Bonfire Grilling Cheese prominently in the aisles, highlighting its unique, easy-to-prepare qualities and striking the “good for the grill, good for gameday” paradigm fans crave.
Or, create a holiday destination with our lineup of specialty cheese items. Our Cambozola, Champignon Mushroom Brie, Rougette Bavarian Red, Briette, and the luxurious Grand Noir Blue will help you develop displays that meet the demand for charcuterie boards while delivering serious seasonal appeal. Champignon also offers recipe and pairing cards to further encourage shoppers to explore our cheeses.
We double down on marketing and merchandising efforts with digital advertising and promotions. Our Instagram page offers festive, informative, and tempting content like a new take on the viral ‘feta-pasta’ using Rougette Bavarian Red. We take a strategic approach, paying special attention to promotions and activations in partnership with retailers to help drive consumer traffic in store.
As you begin building your seasonal displays and promotions, look no further than Champignon North America and our one-of-a-kind, innovative offerings perfect for the holidays.